Sponsored search auctions: an overview of research with emphasis on game theoretic aspects - Inria - Institut national de recherche en sciences et technologies du numérique
Article Dans Une Revue Electronic Commerce Research Année : 2012

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hal-00758036 , version 1 (27-11-2012)

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Patrick Maillé, Evangelis Markakis, Maurizio Naldi, Georges D. Stamoulis, Bruno Tuffin. Sponsored search auctions: an overview of research with emphasis on game theoretic aspects. Electronic Commerce Research, 2012, 12, pp.265-300. ⟨10.1007/s10660-012-9094-8⟩. ⟨hal-00758036⟩
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