This paper introduces a re-conceptualization of the private sphere, following the presence inside the house of intelligent personal assistant robots that observe and act through sensors and actuators, and aggregate the data collected in the Cloud. This processing inserts the personal sphere of individuals into a complex and multi-layered informational structure, a “hive” of private spheres. An abstract model, named Aggregated Privateness Model, is presented herein to explain the dynamics of the “hive”. It sheds new light on a more collective dimension of ‘private’, a dimension which represents a context by itself, with normative mathematical rules and in which the expectations of privacy of individuals can be infringed based on the uses made of aggregated data. The Model also highlights how the behaviour of the individuals can influence the other private spheres in the cluster, as well as the Aggregation itself, due to a network effect, and how Diffused Network Liability could help compensating for such influences without incurring into practical impossibility.