This article examines current and future developments in the field of CAI using a model called “CAI-NPD-Systems Maturity Model”. This model is based on two aspects of the CAI systems development: The development in innovation theory and models such as Stage Gate or Open Innovation, and the development in the technologies-supporting software approaches such as Web2.0 to develop new generations of CAI. As a result, an evolution path from generic IT-support and simple ad-hoc NPD-processes over closed CAI systems to holistic CAI2.0 is proposed. Examples and implications of these trends are specified.