To enhance the management of vegetable products quality and safety of Hebei Province, through practical research of vegetable enterprises, based on Web the authors design a quality and safety traceability system of vegetable products to enhance the monitoring of each participant in the production process. Combining the information and technology of the network and the reality of vegetable cultivation, applying the EAN·UCC system, the authors draw up the traceability coding scheme of the vegetable products, design the quality traceability label of the vegetable products and achieve the traceability management of the vegetable products quality. The system can not only provide the detailed information inquiries of vegetable products for the consumers, but also provide a good operating platform for the production management and the monitoring quality and safety of vegetable products in the enterprises.